Osiedle LeśnaCumulus-Park — residential development
A dedicated website and investment graphic template for Osiedle Leśna by Cumulus-Park — a modern housing estate near nature, aimed at families and buyers seeking comfort away from urban noise. We delivered clear UX/UI, visual storytelling, listing filters, gallery, interactive location map, fast performance, and marketing copy that highlights sustainability, greenery, and architecture.
About the project
Cumulus-Park is an established developer of modern residential estates. Osiedle Leśna is one of their latest projects: homes in a scenic, nature-close setting for families and people who value calm without giving up city access. The client needed a functional, attractive website and consistent graphic materials to present the investment strengths. We analysed the local market and audience, audited competing projects, created an investment visual template (greens and beiges echoing the forest and simple elegance), templates for flyers, folders, billboards and social, and embedded quality visualisations. The site includes homepage hero and key facts, offer section with filters (area, rooms, location in building), gallery, interactive map of surroundings, technical performance optimisation, and messaging on eco solutions, nature, connectivity, and modern architecture.
Scope of work
Technologies
HTML5 · PHP · MySQL · SASS · JavaScript · WordPress · Tailwind CSS · Node.js · Next.js · GraphQL · React · npm · Git
Industry
Cumulus-Park — residential development
The Challenge
Build a visually appealing, easy-to-navigate site suited to different audience segments.
Produce a reusable graphic template aligned with the estate identity for offline and online promo.
Clearly communicate what makes Osiedle Leśna different: location, architecture, and sustainable solutions.
Increase enquiries and make contacting sales effortless.
Our Solution
Research: local market and target preferences; competitor site audit for best patterns.
Design system for the investment: nature-inspired palette, collateral templates, strong visualisations.
Website UX/UI: responsive layout, structured sections (home, offer with filters, gallery, location map), speed and SEO-oriented technical setup.
Copy strategy highlighting ecological positioning, nature vs. city access, and modern building quality.
Deliverables
What We Delivered
Investment design template
Osiedle Leśna visual language plus layouts for print and social reuse.
Marketing website
Homepage, filtered offer, gallery, location, contact — responsive and fast.
Promo toolkit
Patterns for leaflets, folders, OOH, and social posts consistent with the template.
Performance & SEO baseline
Optimised loading and discoverability for the project domain.
Content
Marketing texts emphasising USPs of the development.
Launch
Go-live for willelesna.pl as the main digital channel for the estate.
03 — Results
Measurable Impact
+40%
Quote requests (1st month)
+55%
Site traffic
NEW
Unified estate branding
Values come from client or legacy project reporting around the launch period and are not a guarantee of future results.
04 — Process
Our Process
Research
Local market, audience preferences, and competitor development sites.
Design
Investment template, visualisations, and core page layouts.
Build
Website implementation — offer filters, gallery, map, technical optimisation.
Launch
Marketing copy, SEO baseline, go-live and promotional support.
Technology Stack
Tools & Technologies
HTML5
PHP
MySQL
SASS
JavaScript
WordPress
Tailwind CSS
Node.js
Next.js
GraphQL
React
npm
Git
End-to-end digital support for a nature-close housing development
Residential developers need a single coherent story from the first Google visit to a billboard or social post.
For Osiedle Leśna we paired an investment design template with a practical site: filtered apartments, gallery, and a location map, plus messaging on ecology, greenery, and architecture.
According to the legacy project notes, quote requests rose about 40% in the first month after launch and on-site traffic about 55% following SEO and promotional work.
Ready for similar results?
Tell us about your challenge — we'll craft a strategy that delivers real impact.